Privacy policy for www.ejaiminds.com

This is a courtesy translation. Only the German version is legally binding: Datenschutzerklärung

Principle and scope

This privacy notice relates to the processing of personal data in connection with visits to the websites at https://www.ejaiminds.com/. In order for you to be able to use our websites and the associated online services or online applications (collectively referred to as services), we process your personal data (hereinafter also referred to as «data»). Please note that this privacy notice does not apply to websites of other providers to which our website may link.

Personal data means information relating to an identified or identifiable natural person. Certain categories of particularly sensitive personal data, such as health data, are specially protected by specific statutory provisions. The term processing covers all operations in connection with your data, including collection, storage, use, disclosure, archiving or deletion. We are domiciled in Switzerland. The Swiss Federal Act on Data Protection (FADP) and the Ordinance on Data Protection (DPO) are therefore authoritative. Insofar as the European General Data Protection Regulation (GDPR) is applicable, for example for persons in Germany or Austria, you will find the additional information at the end of this policy.

Below, we would like to explain which data we collect, for what purpose we use it and what rights you have with regard to your data. If you provide us with data about third parties, we assume that you are entitled to do so and that the data provided is correct. We therefore ask you to inform the third parties concerned about our processing of their data and to provide them with a copy of this privacy notice.

Controller and contact

The controller responsible for the processing of data described in this privacy policy, and the contact person for all questions and concerns regarding your data and your rights, is:

Data processed

We attach great importance to the protection of your personal data. When you use our website and services, we primarily process the data necessary for their use that you provide to us, as well as the information we collect directly (see below).

When our website is accessed, technical data is processed, for example information about your browser (type and version), your device type and your IP address, as well as access data such as the page accessed, the date and time of access and the amount of data transferred.

Our website itself contains no contact form, no chat and no analytics or tracking tool and does not set any cookies. We only process further data about you if you provide it to us yourself, for example by e-mail, when booking an appointment or when registering.

Purpose

We process your data exclusively for the purposes that we communicated to you when collecting your data, as well as for other purposes compatible with these objectives.

We process your data for communicating with you, in particular for responding to enquiries, for the exercise of your rights and for contacting you in the event of queries. In doing so, we mainly use communication data and master data as well as registration data relating to offers and services you use. This data may be stored for documentation purposes, quality assurance and follow-up queries.

Furthermore, we may use your data for marketing purposes and for maintaining the customer relationship, for example in the form of occasional contact by e-mail or post. You will only receive a newsletter with your consent. You have the option at any time to decline such contact or to refuse or withdraw your consent to being contacted for advertising purposes.

Finally, data may be processed for security reasons in order to ensure the secure operation of the website.

You are not obliged to provide us with personal data. Without the necessary information, however, we cannot process an enquiry, a booking or a contract. No automated decision-making, including profiling, takes place.

Recipients

We only pass on data insofar as this is necessary for the purposes stated. Recipients are the following service providers, who process data on our behalf: hosting of the website (Netlify, see below), appointment bookings, registrations, courses and sales (Alfima), video calls (Zoom), accounting (bexio, Switzerland) and our e-mail service Google Workspace (Google; data may also be processed in the USA). In addition, authorities, if we are legally obliged to do so.

Hosting of the website: Netlify

Our website and the images and fonts displayed on it are stored and delivered by the Netlify service of Netlify, Inc., 512 2nd Street, Suite 200, San Francisco, CA 94107, USA. When the website is accessed, Netlify processes the technical data mentioned above, in particular your IP address, in order to deliver the page and to ensure the security of operations (server log files). The fonts are loaded from this server and not from Google.

We process this data on the basis of our legitimate interest in offering you secure and smooth use of our website at all times. Netlify processes this data on our behalf on the basis of a data processing agreement. According to its own information, Netlify retains log data online for 90 days and offline for one year. Further information: netlify.com/privacy.

Like button in the blog

Below our blog articles, you can use a «Like» button to indicate that you like an article. In doing so, we store at Netlify (see above) only the total number of clicks per article, no information about you. So that the same browser is not counted more than once, a small entry is stored in your browser (local storage, not a cookie), which only records that you have already marked the article with «Like». This entry is not transmitted to us, and you can delete it at any time via your browser settings.

Videos and music from YouTube

On our website, we show videos and songs from our own YouTube channels. The provider of YouTube is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland; a transfer to Google LLC in the USA is possible. We use the privacy-enhanced mode (youtube-nocookie.com). The preview images are stored on our own server. A video is only loaded when you click on it; the notice «Playing loads YouTube» directly on the video points this out. Only then is data such as your IP address transmitted to YouTube, and YouTube may use cookies or similar technologies.

By clicking on a video, you decide yourself whether YouTube is loaded. Further information: policies.google.com/privacy.

Appointments, registrations and purchases

Bookings of calls, registrations for events (for example WAItblick Impulse), freebies and purchases are handled via the Alfima platform. Calls usually take place via Zoom. There, you enter your data directly with the respective service; its privacy provisions also apply.

For these services, we primarily process master and communication data as well as other information necessary for processing your request. We may also store your data in order to be able to refer to it in follow-up communication. We process this data in order to prepare or perform a contract with you and to coordinate appointments and registrations easily.

Links to other websites

Our website contains links, among others to Amazon, ProvenExpert, YouTube and our blog. Only when you click on such a link is data transmitted to the respective provider. The respective provider is responsible for the processing on these pages.

Disclosure abroad

The services mentioned may also process data outside Switzerland, in the EU and in the USA. An adequate level of data protection applies to the EU and the EEA (Annex 1 of the Ordinance on Data Protection). The USA is considered adequate for companies certified under the Swiss-U.S. Data Privacy Framework (Annex 1 DPO, since 15 September 2024; Art. 16 para. 1 FADP).

• Netlify, Inc. (USA): certified under the Swiss-U.S. and the EU-U.S. Data Privacy Framework; in addition, the standard contractual clauses of the EU Commission apply, adapted to Swiss law (Netlify's data processing agreement, section 14.5).
• Google LLC (USA), for YouTube and Google Workspace (e-mail): certified under the Swiss-U.S. and the EU-U.S. Data Privacy Framework.
• Alfima: AFM Ventures GmbH, Stadthausbrücke 1-3, 20355 Hamburg, Germany; servers at Amazon Web Services in Frankfurt. Alfima processes the data on our behalf on the basis of a data processing agreement and uses further service providers, among others for payments (Stripe, PayPal) and videos, some of them based in the USA.
• Zoom (USA), for video calls: certified under the Swiss-U.S. and the EU-U.S. Data Privacy Framework.

We checked the certifications on 14 October 2026 on the official list at dataprivacyframework.gov (status «Active»).

Your rights

In accordance with the applicable data protection law and subject to certain conditions, you have the following rights:

• Right of access: You can request information from us as to whether we process your personal data and, if so, which data this is.
• Right to rectification: You can request that we correct incorrect data or complete incomplete data.
• Right to erasure: You can request the erasure of your data. Please note, however, that certain statutory provisions or legitimate interests may restrict our obligation to erase.
• Right to data portability: Under certain conditions, you can request that we hand over to you the data you have provided in a common electronic format.
• Right to object: You can object to the processing of your data, in particular at any time to its use for advertising. An e-mail to esther@ejaiminds.com is sufficient.
• Right to withdraw consent: If the data processing is based on your consent, you can withdraw this consent at any time. The withdrawal does not affect the lawfulness of the data processing carried out until the withdrawal.
• Right to lodge a complaint: If you do not agree with how we handle your data, you can contact us or, at edoeb.admin.ch, the competent data protection supervisory authority. This is the Federal Data Protection and Information Commissioner (FDPIC).

Please note that these rights are subject to statutory conditions and that exceptions and restrictions may apply. To exercise your rights, you can contact us in writing or by e-mail at the address stated above.

SSL or TLS encryption

Due to the technical structure of the internet as an open network, secure transmission of your data cannot be guaranteed in all cases. To ensure the protection of your transmitted data, we use encryption mechanisms in accordance with current security standards (Transport Layer Security, TLS). Most browsers indicate by means of a key symbol or padlock whether a connection is secure.

We take various technical and organisational security precautions to ensure the protection of your data within our system. Nevertheless, we would like to point out that, despite these measures, there is a risk of data loss, unauthorised access to the data or manipulation of the data by third parties.

Retention of data

We only store your data for as long as is necessary for the purposes we have stated or as we are legally or contractually obliged to. Data that will no longer be necessary for the stated purposes in the future either is deleted or anonymised by us as part of our regular data maintenance. We retain business records and accounting vouchers for the statutory period of ten years (Art. 958f CO).

Additional information for persons in the EU (GDPR)

If you reside in the EU or the EEA, the GDPR additionally applies to you. In this respect, we rely on the following legal bases:

• Hosting, server log files and security: legitimate interest (Art. 6(1)(f) GDPR).
• Appointments, registrations and purchases: contract and pre-contractual measures (Art. 6(1)(b) GDPR), otherwise legitimate interest (point (f)).
• Newsletter: consent (Art. 6(1)(a) GDPR); information to existing customers: legitimate interest (point (f)).
• Videos from YouTube after your click: consent (Art. 6(1)(a) GDPR; for Germany § 25(1) TDDDG). You can withdraw it by reloading the page.
• Transfer to the USA: adequacy decision on the EU-U.S. Data Privacy Framework (Art. 45 GDPR), in addition standard contractual clauses (Art. 46(2)(c) GDPR).

You additionally have the right to restriction of processing (Art. 18 GDPR) and can lodge a complaint with the supervisory authority of your place of residence (Art. 77 GDPR).

Right to object: Insofar as we process your data on the basis of our legitimate interest, you can object to this processing at any time on grounds relating to your particular situation (Art. 21(1) GDPR). You can object to processing for direct marketing at any time without giving reasons (Art. 21(2) GDPR).

Update

This privacy notice does not form part of any contract and may be amended by us at any time. The version published here applies in each case.

Last updated: October 2026